Doxa S.A. is a Swiss watch brand renowned for its quality and eye-catching designs. Founded in 1889 by George Ducommun and Charles Haussener, the original intent behind Doxa was to create a reliable, stylish and affordable watch perfect for showcasing the exquisite craftsmanship of Swiss watchmakers. Today, Doxa S.A. is a leading name in the Swiss watchmaking industry and its products are a favourite among both collectors and casual enthusiasts.
History
Since its inception in 1889, Doxa S.A. has been creating timeless watches that reflect the company’s true commitment to Swiss watchmaking, undaunted by changing trends. Doxa has consistently developed high-quality timepieces, featuring classic designs crafted with Swiss craftsmanship, ensuring their durability and timelessness. Throughout the decades, Doxa has embodied a classic, elegant style that has appealed to both traditional adherents and fashion aficionados alike.
Innovation
Doxa S.A. has always been at the forefront of watchmaking technology and its commitment to innovation is reflected in its contemporary timepieces. Over the years, Doxa has embraced a multitude of unique and advanced technologies such as the Q-Rotation system, Tritium illumination, and titanium case construction.
Design
Doxa S.A. has always given great attention to its designs and prides itself on creating aesthetically-pleasing watches that are both stylish and comfortable to wear. In addition to the classic designs that the brand is known for, Doxa has also developed an array of bold and daring styles, allowing its clients to express their personality and individuality through their timepieces.
Quality Guarantee
Doxa S.A. takes great pride in its commitment to quality and precision, offering a three-year warranty on its watches. By using only the most reliable materials, the brand ensures that its customers can enjoy the highest quality watches for years to come.
Models
Doxa S.A. offers an expansive collection of stylish and reliable watches featuring both traditional and modern designs. Here are some of the brand’s most popular lines:
- The Classic: Featuring classic designs with traditional Swiss craftsmanship, The Classic is perfect for making a timeless statement.
- The Time Traveller: The Time Traveller offers reliable, comfortable watches that bridge the gap between generations.
- The High-Performance: With the latest technology and bold designs, The High-Performance is perfect for those who like to multitask in style.
- The Diver: Explore the depths like never before with The Diver, a collection of water-resistant watches featuring unique designs and advanced technology.
With its storied history and commitment to quality innovation, Doxa S.A. is a Swiss watch brand that is a favourite among collectors and everyday watch lovers. Offering an expansive selection of stylish, comfortable watches crafted with precision and dedication, Doxa S.A. should be your go-to choice for reliable timepieces and elegant style.
Montres DOXA S.A. is an independent Swiss watch manufacturer founded in 1889. Doxa is best known due to its dive watches.
Between 1968 and 1978 DOXA merged with Synchron S.A. In 1978 DOXA S.A. was taken over by Aubrey Frères S.A. and then was sold to the Jenny family in 1997. In 2002 Doxa brought to the market re-editions of its watches and timepieces in limited quantities.
The name Doxa (Δόξα) is the Greek word for “belief” or “opinion”, or in Christian contexts, “glory”.
Doxa, started in 1889 by Georges Ducommun, began as a maker of dress watches and other timepieces. Over the years, Doxa boosted in size and branched out into other timekeeping markets.
In the late 1960s Doxa decided to devote resources to create a watch to be used for diving. Tests indicted that an orange face was more visible in murky water. Doxa also consulted with divers, including Jacques Cousteau, at that time chairman of “U.S. Divers,” and Claude Wesly (a Cousteau companion and the first man to spend seven days thirty-three feet underwater). A staff of engineers and professional divers was come together to create a watch with the necessary features. The Sub300t was purchased in quantity by U.S. Divers, who resold the watch in the United States.[citation needed]
The Doxa Sub300t includes an orange face, designed to make it more visible in the water. It comes with a rotating bezel featuring the official US Navy air dive table for no-decompression dives engraved onto its surface. The watch can be used to calculate decompression times, as well as other information useful to divers. It was rated to work 300 meters below sea level, and later versions were introduced that could work up to 750 meters below sea level. Other watchmakers then followed with similar bezels, as well as different watch faces.
Soon after the introduction of the Sub300t, the Swiss watch industry was economically devastated by the introduction of quartz watches. Accurate, reliable as well as small timepieces could now be made without the mechanical movements that the Swiss specialized in constructing. In response, Doxa associated with a group of Swiss watchmakers to consolidate resources. This ultimately failed and Doxa, after being sold, ceased operations around 1980.
The Jenny family of Switzerland now owns the brand.
Doxa began production of 92 limited edition Sub1000t series watches to support Project AWARE in 2008. In 2012, Doxa started a second production of their Sub1200t series for Project AWARE which contained 300 watches. A portion of the sale of each watch is given to support Project AWARE.
Doxa’s dive watches conform to the following naming conventions.
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